Optimization

Outstream Video Ads: A Publishers Guide to Optimization

What are OutStream Video Ads? It is a brand new video advertising format which auto-plays in a large format player whenever a user browses in it within the text content even if the publisher doesn’t have their own video content. The name ...

Video Ads Optimization Strategy for Publishers in 2019

Video being an easy, versatile, engaging content format has become the most popular Advertising tool. Video ad serving operates similarly as ad serving, where an ad creative is ‘served’ from an ad server into multiple websites or applications. The ...